Ted Prodronou who is an online marketing expert has offered in his book named as “Ultimate Guide to Twitter for Business” about how to easily and effectively understand the important guideline by utilizing Twitter that will definitely provide aid for those owners who are running small businesses which remain in contact with customers and generate leads. The writer has selected some important 10 ideas for making better usage of Twitter in the development of business through effective marketing and sales campaign.
It has been discovered by the many businesses that we can utilize Twitter for making strong relation with customers, providing marketing strategies, technical help and much more regarding these areas. Through Twitter you can easily listen your forecasters and customers while talking about your company profile and its worth in market place. You can also respond to their conversation while adopting the same strategy as they have suggested. By using Twitter, now you can set strategy for your company, promo, leads generation and even also can have effective connection with customers and forecasters.
Following are the effective ideas through which you can utilize your Twitter marketing and sales.
1: Brand Promotion By Enhancing Twitter Profile
2: Do Provide, If Appropriate About Instructional Videos, Generate Leads By Using White Papers And Product Samples
With the help of lead generation asset link, you can write a persuasive Tweet. Whatever you want to tweet, just share an isolated or individual landing page which has the option of every asset. When you see that visitors have selected and ready to receive a particular asset, then you have to make necessary follow up through numerous email so that visitors can be cognizant about your product as well as extra white paper,e-book and instructional video. You have to continuously follow up of your track so that you can understand which one asset is best and what is the best response of Tweet. You can move Tweet to excel to know its better efficiency, as Tweets are same as subject matter in the email.
3: You can promote training classes, video conferences, webinars and anything which you want to sponsor for your business.
Here also you can use it for tracking the outcomes by availing the landing page, customers can also use the landing page to sign up events of your company.
4: To Persuade People To Contact With You On Twitter By Flagrantly Displaying Twitter Logo.
You can also insert a link of your Twitter page in the footer of your email as well as newsletters and also encourage people to contact with you on Twitter regarding all matters of marketing.
5: Always Provide Discount Codes If Possible In Tweets
You can moreover use Twitter as an e-commerce like B2B or B2C which is definitely useful for marketing and sales through online. In case of B2B, Twitter has a unique role of providing the facility of keeping your name at the top front on projection when you are going through long run cycle of sales. On the other hand, in case of B2C, you can generate sales by utilizing coupon codes and Tweets promos. For Twitter sales you can avail following ideas:
6: Keep On Listening!
In order to know about the views of different people on Twitter, you have to keep in touch for viewing place-worth of competitors brand name as well as hash-tag. Whatever you see against about your product, you can utilize it for viewing the selling point as a competition. You should boldly listen the comments of your product and services. To overcome the situation, you should satisfy the customers by telling them your actual point of view. You can mend their mind about the negativity of your business product by taking action on their complaints.
7: By Utilizing Targeted Keywords, You Can Find Out People Through Twitter Search
It may be or may not be that people are searching for best solution as they have become dissatisfied by the product and services rendered by the competitors. Of course these are those people who have strong projection, so you should first verify their profiles that what they actually want? So this is the point where you can add your comments and can communicate with them through Twitter list.
8: Do Make Conversation With People By Having Your Sales Prospects
For this purpose, you can invite them through white paper or introducing videos in order to aware them about your product
9: Keep Competition For Sales Promotion
You can grant special relief for those who use your product so that they could receive a special discount for the next purchase.
10: Coupon Codes Can Be Tweeted
For particular product and brand you can utilize the famous searches on Twitter that is “coupon code”.